November 2019

  • Violent (%) 24
  • Negative (%) 44
  • Positive (%) 24
  • Neutral (%) 8

The four main national news programs (Jornal Nacional, Jornal do SBT, Jornal da Band and Jornal da Record) showed Brazilians 42.6 minutes of violence scenes, on average, each day, in the period between November 1, 2019 and 30 November 2019. This corresponded to 24% of the television news. And 78 more minutes were devoted to negative themes, on average, each day, corresponding to 44% of the total news. Taken together, violent and negative content represents three times the time dedicated to positive issues (41.5 minutes, with 24% participation). 2,161 articles were analyzed.

This situation is serious since there are strong indications that there is a cause and effect relationship between the violence shown in the media and the future practice of violent acts by viewers. Likewise, the media’s approach to problems is often aimed at arousing negative feelings – rather than stimulating the search for solutions. The accumulation of these sensations helps to build a frightened, tense and unhealthy society.

In November, there was no police incident that catalyzed media attention. Each day the news showed isolated occurrences of crimes at a high volume. This behavior shows, in general, that the intention of the news is not to discuss the problem of crime. It should be noted that no article stated that the number of homicides in Brazil is in sharp decline (of the order of 20% in 2019). It is noticed that the intention was to explore the fact that people have their attention drawn to negative facts to cause sensation and gain greater participation in the audience.

Unfortunately, the positive stories about reality represented less than a quarter of the time of TV news. If someone based their life experience only on what they saw on the news in November, they would have reason to be depressed.

See the complete tables here.

Result per Issuer

  • Violent (%) 22
  • Negative (%) 39
  • Positive (%) 29
  • Neutral (%) 10

TV Bandeirantes

  • Violent (%) 19
  • Negative (%) 44
  • Positive (%) 24
  • Neutral (%) 13

TV Globo

  • Violent (%) 17
  • Negative (%) 53
  • Positive (%) 26
  • Neutral (%) 4

TV Record

  • Violent (%) 41
  • Negative (%) 38
  • Positive (%) 15
  • Neutral (%) 6

SBT

Leave a Comment

Read too

May 2022

  • Violent (%) 34
  • Negative (%) 35
  • Positive (%) 20
  • Neutral (%) 11

2.854 news analyzed, shown by the four major national news programs in May 2022, and we found out that 69% of the time was dedicated to negative or violent subjects.

Check out the full report

April 2022

  • Violent (%) 32
  • Negative (%) 33
  • Positive (%) 24
  • Neutral (%) 11

2.496 news analyzed, shown by the four major national news programs in April 2022, and we found out that 65% of the time was dedicated to negative or violent subjects.

Check out the full report

Be a Part of It

Let’s act to stimulate the conscious media consumption and the production of contents that’ll improve people’s lives.